Small business owners, don't waste your time on AI-generated marketing! So far, this new technology comes with many issues. Instead, turn to a marketing agency with real people who produce original content.
Significant Investments and Larger Disappointments According to Goldman Sachs’ report “Gen AI: Too Much Spend, Too Little Benefit?” tech giants, utilities, and other companies will invest an estimated one trillion dollars throughout the next few years on AI infrastructure in various sectors. Unfortunately, at this point, there is little to show for it. Furthermore, Jim Cavello doesn't believe that AI is designed to solve the complex issues that investors are counting on. In all areas of the business world, tasks require mental work AND real-world interaction. AI is unable to improve the latter anytime soon materially. Sachs’ report states, “The human brain is 10,000 times more effective per unit of power in performing cognitive tasks vs. generative AI.” Writer Alex Roddie believes that if we exclusively depend on AI, content will become rigid without creativity or originality. Acemoglu senses that AI won't be able to translate open-ended tasks with more than one correct answer.
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Is your local business struggling to gain recognition online? A lot goes into finding leads, but being an entrepreneur is time-consuming!
Whether you own a small or medium-sized business, marketing is essential to gaining traction. Yes, it takes time, but not if you outsource to a marketing agency. Read on to learn how to save money and efforts on online marketing. Why Marketing Is Crucial for All Businesses EVERYONE is online! Engagement isn’t just a luxury. Marketing allows you to communicate with customers and attract new audiences. Consumers look to Facebook, Instagram, and Google for information, services, and products. So, you’ll need to be visible to communicate, generate leads, create social proof, and retain customers. Utilize the Best Tools and Experience You can avoid managing your social media alone by outsourcing a marketing agency. Outsourcing saves time in-house and leads to better response with leads. Why not just hire a full-time in-house employee? It’s cheaper to pay an agency! You can set your budget and optimize marketing costs. You only pay for the work that gets done for your needs, not an hourly rate for an employee. This route excludes the cost of hiring, training, benefits, insurance, and taxes. |